Keywords Everywhere Tutorial How to Use This Tool Like a Pro

Keywords Everywhere Tutorial How to Use This Tool Like a Pro .elementor-19992 .elementor-element.elementor-element-19992{text-align:center}Last Updated on December 4, 2019Let me guess â€" you probably read somewhere that keyword research is invaluable to blogging. The thing is, keyword research is the first stepping stone to a plethora of online marketing strategies.Search Engine Optimization or SEO, for example, requires effective keyword targeting if you want to reach the right audience. More importantly, it allows smaller sites to go after low-competition keywords. Disclosure As an independent review site, we get compensated if you purchase through the referral links or coupon codes on this page â€" at no additional cost to you. Dismiss alert This considerably increases their chances of getting high rankings in search engine results. A lot of bloggers also rely on effective keyword research to gauge the demand for certain content ideas.After all, what’s the point of pouring your heart and soul into blog posts that nobody wants to read?N ow that you understand the importance of keyword research, let’s talk about the tool you’ll need.There are truckloads of keyword research tools out there that can fit the bill. Keyword research functionality is baked into more comprehensive (and expensive) SEO tools like SEMrush and Ahrefs, but this time, we’ll take a look at a lightweight browser extension which is ideal for beginners and pros alike. Its called Keywords Everywhere. Join the FREE TrainingDo You Want To Learn How To Build 6 Figures Authority Sites?Join This Free Training To...Finally have a proven method to finding profitable nichesGet access to a foolproof keyword research methodLearn how to outsource quality contentLearn how to build white hat links to your site without headaches Without further ado, here’s a complete Keywords Everywhere tutorial for those who intend to use it:1. Setting Up Keywords EverywhereAfter installing the Keywords Everywhere extension on Chrome or Firefox, you must first activate the tool using an API key.This can be accessed via a link sent to the email you specified upon creating your Keywords Everywhere account.2. Scooping Up Keywords from CompetitorsKeyword research can be a lot of work. But with tools like Keywords Everywhere, you can skip much of the number-crunching and head straight to proven keyword ideas.It’s simple: head over to any of your competitor’s best content and use Keywords Everywhere’s Analyze Page tool.Let’s say you’re big enough to go toe-to-toe against Backlinko.Their post on a link building strategy â€" dubbed the Skyscraper Technique â€" is quite popular. And as a competitor, you may consider creating something similar and are hoping to steal some of their search traffic.You’ll need to discover that particular posts target keywords to fulfill your plan. Armed with Keywords Everywhere, you simply need to load up the content and click Analyze Page from the tools menu.Density: The density metric will give you an idea of how prevalent a keyword is in a piece of content.Occurrences: While density measures keyword usage relative to the content’s total word count, occurrences simply counts the times it was mentioned.Monthly Volume: As with every other keyword research tool, Keywords Everywhere also tracks the average monthly traffic keywords get.CPC: Short for Cost Per Click, CPC measures the average price advertisers are willing to pay for placements on a keyword.Competition: On Keywords Everywhere, a keyword’s competitiveness is rated on a scale of 0 to 1.The only problem is, targeting one-word keywords is a terrible SEO practice. That’s why I bet your competitor probably doesn’t prioritize SEO as a target keyword.3. Handpicking Target Keywords from the Keyword Density Analysis PageIf you want to sieve out the potential target keywords, you’ll have to play with the Keywords Everywhere interface.Extracting keywords with three to five terms is a step in the right direction.To do this, expand the drop-down menu with the label “Show all keyword phrases.” This should reveal the different filter options you can use.Keywords Everywhere should immediately refresh the list to display only the keywords that match your preferences.Ive written a comprehensive guide on long-tail keywords, their benefits, and how to use them in my blog. But in a nutshell, they are longer keywords that target a narrower audience and are typically less competitive.Long-tail keywords can also encompass phrases that attract high-quality leads. To put things in perspective, the long-tail keyword graphic designer for hire is more likely to be used by prospective customers than graphic design.For this reason, well-chosen long-tail keywords can be more lucrative for bloggers, and they can allow you to secure high search engine rankings faster.4. Browsing Supported Websites and Services with Keywords EverywhereIn addition to the Analyze Page tool, Keywords Everywhere can also be used with a handful of o ther sites.Perhaps the best way to demonstrate this is with a search engine like Google.Suppose you searched for the phrase best blogging platform (maybe you can see a result for StartBloggingOnline.com if you test this search?)With Keywords Everywhere, the first thing you’ll notice is the row of metrics underneath the search bar. This contains the keyword’s average monthly volume, CPC, and competitiveness rating.This is a huge time-saver for bloggers, marketers, and business owners who already have a lot on their plate.Keywords Everywhere performs similarly on sites with built-in search engines. YouTube, for one, also displays the same set of metrics for keywords on the search bar and the suggestions. Autocomplete suggestions are handy because they pertain to similar queries other users have searched for.To use the Alphabet Soup Technique, you enter a seed keyword and add an extra letter from the alphabet. This will prompt the search engine to show autocomplete suggestions â€" AKA, fresh keyword ideas.Say you decided to use the keyword SEO case study.On your first round with the Alphabet Soup Technique, you’ll use the query SEO case study a to bring up suggestions. Save With the simple settings above, I discovered this profitable keyword opportunity: Save Conclusion I hope you learned a lot from this Keywords Everywhere tutorial, but as a final piece of advice, always remember that keyword research isn’t something you should rush.Target keywords can make or break an entire campaign. Rather than wasting an entire month’s marketing budget on the wrong keywords, take the time to double-check your keyword strategy.While you’re at it, check out the following post for a list of the best keyword research tools.Cheers!A huge thank you to Ankit Singla of MasterBlogging.com for this incredibly helpful article!